Fiat (500)RED Family - Special Series Partnership with (RED)

INSPI(RED) BY THE HUMAN FAMILY

A unique partnership to showcase the work of (RED).

(RED) is an organisation that fights global health emergencies like AIDS and COVID. By purchasing a (RED) product, a donation will be made to the Global Fund to support a range of prevention, treatment, counselling, testing, education and care services to the communities most in need.

To further the work of (RED), we’ve proudly joined this experience and created the (500) RED Family.*

*Fiat, Jeep and RAM have committed a minimum of $4M to the Global Fund between 2021-2023 to help fight health emergencies like COVID and AIDS with (RED). Every (FIAT)RED vehicle is part of this commitment.

Designed with you in mind

The (500)RED Family with the brand-new (FIAT)RED Kit: providing you with a healthier atmosphere inside the car.

Air cabin filter

The air cabin filter of the climate control system was treated with a biocide substance with highly effective action (>99.9% at the time of treatment) against bacteria, preventing re-aerosolisation in the vehicle cabin. The effectiveness of the treatment can be affected by the conditions and use of the car, and the filter will need replacing from time to time.

Seat fabric

The seat fabric was treated with a biocide substance with highly effective action (up to 95% at the time of the treatment*) against viruses and bacteria, with prolonged protection over time for you and your passengers.**

*these percentages refer to the central part of the seat (seating and backrest). Headrests are excluded from the treatment.

**following laboratory tests, carried out in compliance with company’s internal specifications, in which the conditions of use of the seat were simulated, the reduction of the microbial load remains greater than 90% after 6,000 cycles of simulated use.

Steering wheel

The steering wheel was treated with a biocide substance with highly effective action (>99.9% at the time of the treatment) against bacteria and fungi, with prolonged protection over time.*

*following laboratory tests, carried out in compliance with company’s internal specifications, in which the conditions of use of the steering wheel were simulated, the reduction of the microbial load remains greater than 99.9% after 3,000 cycles of simulated use.

Trunk

The reconfigurable load platform for the 500X and the boot carpet for New 500 and 500 was treated with a biocide substance with highly effective action (>99.99% at the time of treatment) against viruses, providing prolonged protection for you and your passengers.*

*following laboratory tests, carried out in compliance with company’s internal specifications, in which the conditions of use of the treated parts were simulated, the reduction of the microbial load remains greater than 99.99% after 800 cycles of simulated use.

(RED)iscover comfort

Looking for innovative design and unparalleled comfort? We’ve got you covered. Relax into new fabric black or red seats with Fiat monogram, Seaqual Yarn, black or red pipings, and the dedicated logo.

Show off your (RED) side

Show your support with the (RED) logo on the B-pillar and discover the colour of passion and the iconic style of 500 with the new (500)RED Family.

Express your style

With all the red-painted details including the red centre wheel hubcap.

A dash of pure style

The striking and stylish red painted dashboard catches the eye and holds it. 



The REDRange:

NEW (500)RED

New dedicated seats with Seaqual® Yarn, in 3 exclusive variants

New colour: Red Solid Paint

Brand-new (FIAT)REDKit: sanitised and safe

NEW (500)RED CONVERTIBLE

New dedicated seats with Seaqual® Yarn

Interiors with antimicrobial treatment

Brand-new (FIAT)REDKit: sanitised and safe

(500)RED

New fabric seats with FIAT monogram Seaqual® Yarn, red piping and dedicated logo

15” Style Wheels with (RED) logo on wheel centre hubcaps

Brand-new (FIAT)REDKit: sanitised and safe

(500C)RED

New fabric seats with FIAT monogram Seaqual® Yarn, red piping and dedicated logo

Brand-new (FIAT)REDKit: sanitised and safe

Red painted exterior details (door mirrors, front grille moustache)

(500X)RED

(RED) logo on the B-Pillar

Red details on exterior and interiors

Sanitised atmosphere and materials with antimicrobial treatment

(500X DOLCEVITA)RED

Brand-new (FIAT)REDKit: sanitised and safe

(RED) logo on the B-Pillar

Red-painted dashboard with 500 black logo

A UNIQUE WELCOME KIT

The (500)RED family, a unique collaboration between (RED) and Fiat to promote the fight against global pandemics like COVID. For your support, you will receive a very exclusive gift; a dedicated car key cover and a sanitiser gel dispenser*.

*Alcohol-based solutions cannot be stored in this dispenser, whenever used inside the car. In any case, use of alcohol-based solutions stored in this dispenser is made under your full responsibility.